MAGNUM MINI
Big pleasure comes in mini ice creams.
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Magnum Mini always fits.
Magnum is associated with great moments of indulgence. But truly big pleasure can be found in the smallest places. They have the power of changing your day when you least expect them. Breaking through even in the busiest agendas.
For the first Magnum Mini campaign, we collaborated with artist Karan Singh to craft two iconic patterns that helped us convey the intensity of these mini indulgences. Turning daily stories into appealing fashion moments.
FILM
ECD: Tomás Ostiglia | ACD: Manu Castillo & Enrique Torguet | Copywriter: Josefina Mateo Burton | Art Direction: Yan Graller | Head of Production: Felipe Calviño | Pattern Design: Karan Singh | Film Director: Martin Werner | Production House: Proppa | ECD: Tomás Ostiglia | ACD: Manu Castillo & Enrique Torguet | Copywriter: Josefina Mateo Burton | Art Direction: Yan Graller | Head of Production: Felipe Calviño | Pattern Design: Karan Singh | Film Director: Martin Werner | Production House: Proppa |
ECD: Tomás Ostiglia | ACD: Manu Castillo & Enrique Torguet | Copywriter: Josefina Mateo Burton | Art Direction: Yan Graller | Head of Production: Felipe Calviño | Pattern Design: Karan Singh | Film Director: Martin Werner | Production House: Proppa | ECD: Tomás Ostiglia | ACD: Manu Castillo & Enrique Torguet | Copywriter: Josefina Mateo Burton | Art Direction: Yan Graller | Head of Production: Felipe Calviño | Pattern Design: Karan Singh | Film Director: Martin Werner | Production House: Proppa |
ECD: Tomás Ostiglia | ACD: Manu Castillo & Enrique Torguet | Copywriter: Josefina Mateo Burton | Art Direction: Yan Graller | Head of Production: Felipe Calviño | Pattern Design: Karan Singh | Film Director: Martin Werner | Production House: Proppa |
ECD: Tomás Ostiglia | ACD: Manu Castillo & Enrique Torguet | Copywriter: Josefina Mateo Burton | Art Direction: Yan Graller | Head of Production: Felipe Calviño | Pattern Design: Karan Singh | Film Director: Martin Werner | Production House: Proppa |
ECD: Tomás Ostiglia | ACD: Manu Castillo & Enrique Torguet | Copywriter: Josefina Mateo Burton | Art Direction: Yan Graller | Head of Production: Felipe Calviño | Pattern Design: Karan Singh | Film Director: Martin Werner | Production House: Proppa | ECD: Tomás Ostiglia | ACD: Manu Castillo & Enrique Torguet | Copywriter: Josefina Mateo Burton | Art Direction: Yan Graller | Head of Production: Felipe Calviño | Pattern Design: Karan Singh | Film Director: Martin Werner | Production House: Proppa |
